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Inspiration meets digitization

The Grand Ahrenshoop combines modern technology, nature and culture

In Ahrenshoop, The Grand the luxury hotel The Grand looks back on a long tradition. Since 1891, the hotel resides on the Schiffberg in the middle of the Fischland-Darß-Zingst peninsula. From the hotel room windows, guests can look out at the picturesque dune landscape, the gentle and sometimes rough Baltic Sea and the extensive Bodden meadows and coastal forests. A place of quiet, that promises absolute relaxation and inner balance. In a perfect idyll, guests enjoy the excellent services of the hotel in the 81 rooms and suites, let themselves be spoilt culinarily and gain new inspiration and strength for the otherwise mostly stressful everyday life.

But even here in the hotel, time does not stand still and digitization plays a very important role. “Influenced by the current situation, the priority has increased significantly. We are digitizing more and more processes in order to offer our guests a perfect stay and a digital guest journey at the same time,” explains Kristina Dohse, Brand & Communications Manager The Grand Ahrenshoop. Even on this dreamy peninsula digitization has become indispensable and is of great importance for the luxury class hotel.

The „digital guest directory“ is the eye-catcher in hotels

When guests turn away from the beautiful view over the Baltic Sea and let their gaze wander through the noble and very comfortably furnished hotel rooms, usually a little, but very important detail catches the eye: The digital guest directory better.guest on the in-room tablet from Betterspace. The digitally prepared information on the in-room tablet, accompanied by appealing pictures, leave no question unanswered. Since 2017, the digital assistant has been providing hotel guests with everything they need to know about the hotel, the wellness area, sports activities, cultural events and the surrounding area.

Digitale Gästemappe better.guest in Relax Suite im The Grand Ahrenshoop
Die Gäste im The Grand Ahrenshoop erwartet edles Design, moderne Technologien und ein fantastischer Ausblick.

Quickly informed in detail with the in-room tablet

“We can give our guests detailed information with the tablet in their rooms and each guest only has to read what they are really interested in,” says Kristina Dohse. And, of course, in a hygienic and contact-free way, which brings especially in the current tense situation plenty of advantages for the hotel, guests and staff. After all, a major challenge is the uncertainty in planning, which means more work for the hotel’s employees, as well as for guests. What is allowed today may not be allowed tomorrow, be it the breakfast buffet, the opening of the playground around the corner or the capacity restrictions in the restaurant.

Now, this makes it all the more important to have an assistant in the hotel such as the digital guest directory on the in-room tablet, which can be updated at the touch of a button. This saves the hotel staff from constantly having to make new information posters or replace guest information folders due to outdated information. The guests, in turn, are always well informed about current events and know which special regulations apply and which attractions are open in the area. In this way, guests enjoy their stay in the hotel to the fullest and do not waste their time searching for information.

 Digitale Gästemappe better.guest auf dem In-Room Tablet wird von Hotelgast im The Grand in den Händen gehalten
Mit der digitalen Gästemappe better.guest auf dem In-Room Tablet finden die Gäste immer die aktuellsten Information im The Grand Hotel

Chat, order and make reservations without contact, but in a personal and hygienic way

“Right now the chat feature of the digital guest directory is very popular with our guests. They use it to express their wishes and benefit from not having to appear personally at the front desk. In addition, many guests also use the tablet to make reservations for a table in our restaurant,” Kristina Dohse explains. Thanks to the online order system, guests always know whether there is still a seat available at the restaurant. This makes for greater satisfaction, because there are no disappointed guests, who went to the restaurant for nothing because it was already fully occupied.

Sustainability plays an important role when deciding for digital helpers in hotels

When the decision for the digital guest directory from Betterspace was made in 2017, of course no one thought that there would one day be a Corona pandemic. However, the quick update of content on the guest directory and the relief of the personnel were decisive reasons back then. But also environmental protection and sustainability were decisive factors, since preserving the rough beauty of the region is a matter of the heart for the whole team. Despite all sustainability efforts, hotel guests should not lack for anything.

With the in-room tablet in the hotel rooms, the hotel has found a way to drastically reduce paper waste, without guests having to sacrifice luxury. On the contrary, because the digital guest directory on the elegant tablet invites much more for use than a conventional analog guest information folder could ever do. Even the hotel newspaper printed on paper is a thing of the past since there is the digital guest directory. The hotel newspaper, which informs guests about daily sports and wellness offers as well as events and sights worth seeing, is of course still presented to guests every day. Now, no longer as a printed newspaper, but virtually on the digital guest directory.

 Relax Suite im Hotel The Grand in Ahrenshoop
In der Relax Suite im Hotel finden die Gäste Ruhe und Entspannung in Ahrenshoop

Less paper waste and decreasing cleaning costs thanks to digital support

The feature to cancel the daily room cleaning also contributes to environmental protection. With only a few clicks on the in-room tablet with the digital guest directory, hotel guests communicate to the hotel that they do not need the room cleaning the next day. That “Green Option” saves personnel as well as cleaning agents and reduces water consumption. The digital allrounder in-room tablet supports the hotel in reducing paper consumption and push sustainability.

All in all, the team of the hotel The Grand Ahrenshoop is very content with the digital guest directory better.guest by Betterspace and in the current situation more than ever. The smart helper created contactless options to communicate, which protect employees and guests without losing the personal character and cordiality. Guests use the smart guest directory in form of a tablet a lot and the staff at the reception desk is relieved considerably.

Hoteliers should invest time and money in digitization

The dedicated team of The Grand in Ahrenshoop strongly recommends other hoteliers to invest time and money in digitization. After all, it is important to find the right partner for it. “The cooperation with Betterspace was always trouble-free. We are always happy when we get every question answered on the phone, usually immediately! And if it cannot be fixed immediately, then it is taken care of. Thank you very much for that,” says Kristina Dohse.

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